Friday, 24 April 2009

Whispa Advert

This is the current advert for the newly returned chocolate bar Whispa -





The description on the clip says -

Thank you to all our fans who donated their love and time make one of the best commercials in history. As you can see, a lot went into making something so special.

Its definitely clear that a lot of planning and effort went into it, and the advert as whole is certainly conveying an epic expression of love towards Whispa chocolate bar, but what I find it fails on is an idea. When I first watched it I couldn't help feel that it was too over the top, too much going on as if it was trying too hard to be a great advert. I've said this many times on this blog, but the best ideas are the most smiliest ones.

No comments: